Campaign Analytics Manager - SQL querying, customer insights, DM campaigns

 

Sydney Location

Leading financial services organisation

Dynamic team in Marketing department

My client is looking for a motivated campaign analytics manager who can hit the ground running and who can effectively manage important internal stakeholders, primarily across product and marketing.

You will have access to large transactional datasets which you will analyse and pull lists from for direct marketing campaigns. You will use your strong SQL skills for extracting campaign lists and you will use your marketing insights experience to look for trends while conducting post campaign analysis. If you have SAS then you will use this on a daily basis. SAS certification will be provided which is an appealing selling point for this role.

Responsibilities include:

• Data mining of transactional datasets
• Analyse and identify opportunities for customer selection
• Post campaign analysis, sales analytics, customer profiling and ROI analysis
• Internal stakeholder management
• Relationship management across marketing and product
• This role is heavily consultative and technical and analytical.

This role is offers a offers a great work life balance and sociable culture. Formal training is provided
Requirements:

• Strong SQL for data mining and list extraction
• SAS desirable but training will be provided
• Tertiary qualified (Statistics, Mathematics, Computer Sciences, Marketing)
• Strong communication for senior stakeholder management
• Marketing or campaign analytics experience
• Enthusiastic and strong team player

Please contact ????? ????? (??) ???? ????) for further information or simply Apply below to be considered for this opportunity.